Best Smarter Travel Marketing Campaign Award Criteria

This Award recognises smarter travel marketing campaigns that engage with their target audiences, have a measurable impact, are replicable elsewhere and are great value-for-money. They can be single medium or omni-channel. The key question will be: does it work well? 

Specific criteria for this award:

The entry shall include details of:

  • The target group(s) for your marketing campaign and how you tailored the campaign to meet their needs;

  • The level of engagement and results you achieved, such as how many people you reached, follow-up contact, social media traffic and levels of behavior change achieved; and

  • Campaign spend and resourcing, including cost per head, benefits to the user and to other stakeholders, such as a local authority, an employer, the NHS and so on.

Enter Now

 

Hosted by:

Partnering publications and organisations:

Milton Keynes Council
Local Transport Today
GET BRITAIN CYCLING
Parking Review

Organised by:

Landor LINKS
Sponsorship queries, contact Daniel Simpson l daniel@landor.co.uk l 020 7091 7861
Conference enquiries, contact conferences@landor.co.uk l 020 7091 7865

By registering to attend, you are giving Landor LINKS permission to contact you about similar events in the future. Please note that the published programme is subject to change without notice. Promocodes must be redeemed at time of purchase

Published programme subject to change. Event booking subject to payment terms.

Photography by: kostisnikolas.com
©†Landor LINKS 2015
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Smarter Travel Awards 2017
Smarter Travel LIVE!

19 October 2017
ArenaMK, Milton Keynes

Hosted by:

Milton Keynes Council

Organised by:

Landor LINKS

#smartertravelawards

Smarter Travel Awards 2017