BetterPoints was founded in 2010 because we wanted to find ways of motivating greater numbers of people to adopt sustainable and positive social behaviours. We work with public bodies and private companies to build programmes of engagement that result in a tangible change of behaviour, such as commuting by bicycle instead of by car, or walking for at least 150 minutes a week.

We want to see the best social innovations become standard practice. That’s why we built a system of tools for designing and managing interventions that encourage behaviour change and generate hard evidence. Our motivational, user-facing smartphone app is managed and driven by our highly-evolved digital platform, which is underpinned by behaviour change research and best practice.

Our Behaviour Change Management System has been applied to a range of interventions in areas such as public health, environment and transport.

Visit us at stand C4 and ask about our digital engagement toolkit, evidence model, and services around cycling, walking, and sustainable transport. We will demonstrate our Behaviour Change Management System, data visualisation of evidenced journeys for city and transport planners, and don’t forget to ask about our air quality projects in London and Europe.